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Strategic Management: Comptetiveness and Globalization, Concepts, 3e explores how firms achieve strategic competitiveness, emphasizing integration of resources and capabilities to obtain a sustainable competitive advantage. The text focuses the strategic management process on the outcome and integrates the resource-based view of the firm with the more traditional I/O model. The text emphasizes global issues, competitive forces, and the implementation of a strategic plan/process. The hot topics of corporate governance, TQM, core competencies, strategic alliances, corporate entrepreneurship are covered among others.
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- PublisherCengage Learning
- Publication date1980
- ISBN 10 031404339X
- ISBN 13 9780314043399
- BindingMisc. Supplies
- Number of pages408
- Rating
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Strategic Management : Competitiveness and Globaliz. Concepts
Published by
West Publishing Company, College & School Division
(1994)
ISBN 10: 031404339X
ISBN 13: 9780314043399
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Strategic Management: Competitiveness and Globalization : Concepts
Published by
West Publishing Company
(1995)
ISBN 10: 031404339X
ISBN 13: 9780314043399
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Softcover
Quantity: 1
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Book Description Condition: Poor. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In poor condition, suitable as a reading copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,900grams, ISBN:9780314043399. Seller Inventory # 9166082
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