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Integrated Marketing Communication in Advertising and Promotion (8th Edition) - Softcover

 
9788131516522: Integrated Marketing Communication in Advertising and Promotion (8th Edition)
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  • PublisherMcGraw-Hil1 Irwin
  • Publication date2010
  • ISBN 10 8131516520
  • ISBN 13 9788131516522
  • BindingPaperback

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Published by McGraw-Hil1 Irwin (2010)
ISBN 10: 8131516520 ISBN 13: 9788131516522
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Terence A. Shimp
Published by McGraw-Hil1 Irwin (2010)
ISBN 10: 8131516520 ISBN 13: 9788131516522
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